If you’re not marketing your business on mobile devices, you may be losing money. Learn 10 mobile device marketing strategies ...
As paid media marketers, we often default to the “big” platforms: Google, Meta, and increasingly, TikTok. However, there’s a quiet powerhouse in the app marketing world that too many advertisers ...
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Responsive Search Ads (RSAs) have been around for many years now, but for some reason, so many Google Ads practitioners still find them confusing. RSAs can be incredibly powerful if you know how to ...
Video Quests will start rolling out to mobile users in June. Video Quests will start rolling out to mobile users in June. is a news writer focused on creative industries, computing, and internet ...
Pinterest adds Top of Search ads in beta, expands local inventory ads, and launches Media Network Connect for retailer data integrations. Top of Search ads place brands in the first ten results and ...
Google is testing showing normal search ads in an ad carousel at the top of the image search results on mobile. The ads take up a lot of the top real estate of the image results and can be scrolled ...